Case Study: Piece of Cake
Feb 22
Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Produc...
Continue ReadingCase Study: Safety First
Feb 15
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a bra...
Continue ReadingIndustry Mini Dive: National Parks
Jan 1
The promotional products industry is a multi-billion dollar industry that plays a crucial role in marketing and advertising for businesses of all sizes. From pens and tote bags to water bottles and...
Continue ReadingCase Study: Look, Ma, No Hands!
Oct 19, 2025
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...
Continue ReadingCase Study: Financial Industry
Aug 28, 2025
Products Javalina(r) Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing ...
Continue ReadingWooing Discerning Celebs with the CARSON Double Wall Bolero Tumbler
Aug 20, 2025
What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you'd love to snag an advertising deal with? Brands like Tra...
Continue ReadingCase Study: Wine for the Win
Aug 6, 2025
A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three...
Continue ReadingCase Study: What Does Your Phone Stand For?
Jul 22, 2025
Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name ...
Continue ReadingCase Study: Sign the Deal
Jun 30, 2025
In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...
Continue ReadingIndustry Deep Dive: Pet Industry
Jun 16, 2025
The pet industry is booming, with more and more people welcoming furry friends into their homes every year. In fact, according to the American Pet Products Association, Americans spent a whopping $...
Continue ReadingCase Study: A Flavorful Promotion
May 11, 2025
A Flavorful Promotion Boosts This Credit Union's Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: This c...
Continue ReadingCase Study: Plastics Make it Possible
May 4, 2025
Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow...
Continue ReadingCase Study: A Cheese-y Promotion
Apr 13, 2025
Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: R...
Continue ReadingIndustry Mini Drive: Doggy Daycare
Apr 6, 2025
The doggy daycare industry is booming, and for good reason. With more and more people owning pets and treating them as members of the family, the demand for quality pet care services has never been...
Continue ReadingCase Study: Adventure Awaits
Feb 23, 2025
An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie(r) Adventure Dry Sack 10L was a natural fit for the outdoor lifesty...
Continue ReadingA Case Study in Promo: A Medieval Dinner Theater Chain
Dec 29, 2024
Romanticizing medieval European life, particularly medieval fantasy life, has a distinctly modern allure. Americans especially have a deep affinity for medieval culture, evident not only in our med...
Continue ReadingCase Study: It's in the Bag
Dec 7, 2024
Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students w...
Continue ReadingCase Study: Spec-Tacular Promotions
Nov 15, 2024
Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year's Spring Break in Jamaica for an MTV event t...
Continue ReadingCase Study: Raise Your Glass!
Oct 25, 2024
Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their...
Continue ReadingCase Study: Keep it Sweet
Oct 18, 2024
Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreci...
Continue ReadingCase Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win
Oct 3, 2024
Surf-inspired activewear brands like ROXY(r) are stoked with our YUKON design-fondly known as The Party Cup(tm). It's double-wall insulated, so it keeps refreshments cool on the beach while the t...
Continue ReadingCase Study: Recycle, Reuse, Read a Book!
Jul 30, 2024
Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...
Continue ReadingCase Study: Celebrate Milestones
Jul 1, 2024
A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...
Continue ReadingCase Study: Stick to the Schedule
Jun 24, 2024
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distri...
Continue ReadingCase Study: Calendar Puns are Week
Jun 17, 2024
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Co...
Continue ReadingCase Study: Shine Bright
Apr 27, 2024
Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward duri...
Continue ReadingCase Study: Wave Hello to Recognition
Mar 22, 2024
Item: JAFFA(r) Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip...
Continue ReadingCase Study: Snack Pack It!
Mar 15, 2024
Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo(r) Marine Backpack Cooler as a gift with enrollment for customers participatin...
Continue ReadingCase Study: Don't Run from this Promo!
Nov 10, 2023
Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships....
Continue ReadingCase Study: Let the Games Begin!
Oct 26, 2023
Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. ...
Continue ReadingCase Study: Too Hot to Jot
Oct 19, 2023
Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consiste...
Continue ReadingCase Study: Snap a Pic!
Sep 19, 2023
Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography s...
Continue ReadingCase Study: Roaming Free with the YUMA Clear Freedom Bottle
Aug 28, 2023
What do outdoor gear brands like Marmot(r) and Teva(r) have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the m...
Continue ReadingCase Study: College Fair Giveaway
Aug 21, 2023
Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming colle...
Continue ReadingCase Study: Keeping Colds at Bay, One Spritz at a Time
Aug 13, 2023
Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Cas...
Continue ReadingCase Study: Fewer Tricks and More Treats: Halloween Safety Lanyard
Jul 29, 2023
Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Cas...
Continue ReadingCase Study: Take a Map!
Jul 7, 2023
Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...
Continue ReadingCase Study: These Calendars Aren't Week
Jun 23, 2023
Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank ...
Continue ReadingCase Study: Where Has Your Pen Been?
Jun 8, 2023
Products Javalina Splash(r) Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?”...
Continue ReadingCase Study: Improve Sales and Traffic
Apr 25, 2023
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their n...
Continue ReadingCase Study: Charity Fundraiser
Mar 5, 2023
The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...
Continue ReadingCase Study: Back in Business
Jan 15, 2023
A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...
Continue ReadingCase Study: A Wedded Keepsake
Jan 8, 2023
Item: JAFFA(r) Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for...
Continue ReadingCase Study: You Can Count on Us
Dec 16, 2022
The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavi...
Continue ReadingCase Study: Lunchtime Loot
Dec 8, 2022
A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company cho...
Continue ReadingCase Study: This Event Needs More Cowbell
Dec 1, 2022
Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runner...
Continue ReadingCase Study: A Prom Ticket Keepsake
Nov 16, 2022
A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets ...
Continue ReadingCase Study: Time for a Rebrand
Oct 17, 2022
Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had prev...
Continue ReadingCase Study: Welcome New Hires!
Sep 17, 2022
Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill p...
Continue ReadingCase Study: Yes, We Can!
Sep 2, 2022
Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out a...
Continue ReadingCase Study: Wheelie Important Paperwork
Aug 26, 2022
Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. Th...
Continue ReadingCase Study: A Not-So-Silly Idea
Aug 18, 2022
An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun...
Continue ReadingCase Study: Custom Caps with a Budget Cap
Aug 11, 2022
Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. ...
Continue ReadingCase Study: A Golfer Giveaway
Aug 3, 2022
Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Pr...
Continue ReadingCase Study: Staying Safe for Back-to-School
Jul 27, 2022
A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students' parents. Ea...
Continue ReadingCase Study: This Promotional Product is in the Bag
Jul 20, 2022
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...
Continue ReadingCase Study: Computer Repair At Your Fuzzy Fingertips
Jul 5, 2022
A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when...
Continue ReadingCase Study: Save the Date, Save the Day
Jun 27, 2022
Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...
Continue ReadingCase Study: Bear With Us
Jun 20, 2022
Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it ...
Continue ReadingCase Study: Raise Your Glass
Apr 29, 2022
The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter's accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jeter'...
Continue ReadingCase Study: Sometimes You Just Need to Vent
Apr 7, 2022
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their b...
Continue ReadingCase Study: A Race to Remember
Mar 31, 2022
Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an...
Continue ReadingCase Study: Let Them Eat Cake!
Mar 16, 2022
Objective A bakery owner had built solid connections with other service providers within their local event industry. But they were looking to grow their business within the wedding market. Pro...
Continue ReadingCase Study: Bake in Business
Mar 9, 2022
Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come t...
Continue ReadingCase Study: Health & Wellness Spas
Jan 17, 2022
Products Javalina Jewel(r) Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage ...
Continue ReadingCase Study: Inking Impressions
Dec 26, 2021
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...
Continue ReadingCase Study: Rock out on the Run
Dec 18, 2021
Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use ...
Continue ReadingCase Study: Jamming Out
Dec 11, 2021
A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the...
Continue ReadingCase Study: I've Got You Covered
Dec 4, 2021
Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they coul...
Continue ReadingCase Study: Paw-se and Appreciate the Little Things
Oct 29, 2021
Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: W...
Continue ReadingCase Study: Keeping it All Together
Oct 22, 2021
Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Fu...
Continue ReadingCase Study: It's Raining Cats and Dogs
Sep 9, 2021
Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide ...
Continue ReadingCase Study: A
Sep 2, 2021
Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...
Continue ReadingCheers! Let’s Sell More Beer!
Aug 18, 2021
Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...
Continue ReadingCase Study: Employee Appreciation Gift
Aug 11, 2021
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. The...
Continue ReadingCase Study: Masks and Casks
Jul 20, 2021
When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard(tm) Face Masks i...
Continue ReadingCase Study: Fresh Mesh Promotions
Jun 14, 2021
Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentatio...
Continue ReadingCase Study: Lunchtime Appreciation
Jun 7, 2021
Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought th...
Continue ReadingCase Study: Good Deeds for Kids in Need
May 30, 2021
Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization's largest fundraising eve...
Continue ReadingCase Study: Roll Up in Style
Apr 9, 2021
Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations ...
Continue ReadingCase Study: A Spoon-taneous Promotion
Apr 2, 2021
Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mug...
Continue ReadingCase Study: A Hole in One Promotion
Mar 26, 2021
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
Mar 19, 2021
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traff...
Continue ReadingCase Study: Pull Up a Chair and Stay Awhile
Mar 12, 2021
Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising doll...
Continue ReadingCase Study: Life of the Mardi
Mar 4, 2021
Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wan...
Continue ReadingCase Study: Happy to Hang Around
Feb 11, 2021
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...
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